Tuesday, January 17, 2006

DNA launches its pink paper DNA Money

The Daily News and Analysis (DNA) has launched its pink paper (business newspaper) DNA Money. Interestingly, the paper was launched from Indore--of all places. A small city of traders that has no national newspaper except HT and local edition of Free Press, Indore is hardly a place where a new financial paper in English can achieve a good criculation. In Indore Hindustan Time's local edition and Times of India's Mumbai edition sell equally. It seems the Bhopal-based Agarwals have hijacked the DNA ;) as the Zee group is no where in picture.

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