Priced at Rs 20, Covert has MJ's old hand Seema Mustafa and Joyeeta Basu as Deputy Editor. Akbar has successfully launched and run several journals inluding Asian Age, Telegraph and Sunday.
Frankly, it's not too impressive but its harsh to judge the magazine so early and write it off. Let's see what impact does Covert make in the days to come, especially with the elections drawing nearer.
The website of Covert: http://www.covert.co.in/